Empowering Solopreneurs Everywhere

Break Free and Forge Your Own Path

Ever dream of leaving the corporate grind and creating a business that works for you? Join Marilyn Johnson and Terra Winston—two seasoned solopreneurs—as they share their unfiltered insights and lessons from the world of solopreneurship. With over two decades of combined experience, they are here to inspire and support you on your journey. Whether you’re an aspiring solopreneur, an established solo business owner, or a former corporate leader looking for a new path, we’re your go-to resource for success. It’s time to do My Work My Way.

Your Journey to Success Starts Here

The SoloCEO Academy

Ready to level up? Our comprehensive course, MY WORK MY WAY, provides the essential tools and guidance you need to build a sustainable business. From business planning and branding to mastering your finances, you’ll gain the skills to create a lasting foundation for success.

Our Next Event : A SoloCEO Guru Talk

May 28, 2026

11AM PT / 1PM CT / 2PM ET

CAN'T Make it?

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A SoloCEO Guru Talk (Live Stream on Linkedin)

You negotiate every single day. With clients, partners, prospects, and yes, even yourself. But if negotiation feels like a battle you’re not sure you can win, our next GuruTalk is for you. 

On Thursday, May 28, we are joined by Mori Taheripour, a globally recognized negotiation expert, 12-time award-winning faculty member at the Wharton School of the University of Pennsylvania, and bestselling author of Bring Yourself: How to Negotiate Fearlessly. Mori has spent more than two decades helping people navigate the most consequential conversations of their lives, and her message is clear: the best negotiators are not performers. They are authentic. 

In this GuruTalk, Mori will help us reframe how we think about negotiation as solopreneurs, not as confrontation, but as collaborative problem solving rooted in curiosity and genuine connection. Whether you are negotiating your rates, your contracts, or your next big opportunity, this conversation will shift how you show up. 

ABOUT MORI TAHERIPOUR

Mori TaheripourAUTHOR | EDUCATOR | SPEAKER | ADVISOR
Mori Taheripour is a globally recognized negotiation expert, a 12time awardwinning facultymember at the Wharton School, a highly soughtafter speaker, and the author of Bring Yourself: How to Harness the Powerof Connection to Negotiate Fearlessly.

With more than 20 years of experience in negotiations and sports business, Mori’s impressive rosterof clients includes Fortune 100 companies, major sports leagues, leading charitable institutions, and government agencies. Her current and past clients include the Goldman Sachs Foundation, Equitable, Google, Live Nation, Major League Baseball, Medtronic, the National Basketball PlayersAssociation, the National Football League, PwC, The Timberland Company, United Parcel Service, the US Agency for International Development, Wasserman, Wells Fargo, and the White HouseFellows Program.

Top business publications and media outlets have featured Mori’s work including ESPN, Forbes, Inc. Magazine, LinkedIn Top Voices, Marketplace, Money, NPR, The Next Chapter by American Express Business Class, and The Wall Street Journal.

Mori is a member of the board of directors for USA Track & Field, serves as a trustee emeritus forthe Women’s Sports Foundation, and is a founding memberof the advisory board of the SportLeadership & Administration Program at UMass Boston.

Mori earned her BA from Barnard College of Columbia University and her MBA from the WhartonSchool of the University of Pennsylvania.

https://www.moritaheripour.com/

WHAT IS A Soloprenuer?

so·​lo·​pre·​neur 

(noun)

An individual who chooses to establish and operate a business on their own.

Did You Know?

R

Solopreneurs make up the majority of all U.S. businesses

R

Over 42 million people are self-employed.

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Solopreneurs contribute over $1.3 trillion to the U.S. economy.

%

79% of solopreneurs say they’re happier working for themselves than in traditional jobs.

Our platform is designed to guide you at every stage of the solopreneurial journey. From navigating the highs and lows of entrepreneurship to sharing practical tips and strategies, we offer real-world advice that’s tailored to your solo business goals.

Join Us for...

Real Talk: No sugarcoating—just the honest truth about what it takes to succeed as a solopreneur.

Expert Insights: Learn from decades of experience with actionable advice.

Inspiring Stories: Discover how others have overcome challenges and achieved success.

Community Support: Connect with a network of like-minded entrepreneurs to share ideas and support.

Our Offerings

Individual Coaching
My Work My Way – Online Course

Learn. Build. Create.

Latest Episode

The SoloCEOS Podcast

Just two girls and a mic, with an occasional guest, dishing the unfiltered truth about being a solopreneur.

DON’T MISS A THING

Ready to Take the Leap?

Join our growing community of solopreneurs and start building your business your way.

  • Follow us on social media to stay updated on the latest tips, strategies, and stories.
  • Sign up for our mailing list to be the first to know about our upcoming podcasts, GuruTalks, and in-person events.
  • Enroll in our course to get the tools you need to launch or grow your business.

GuruTalks: Expert Insights

Stay ahead with insider knowledge from industry experts. Our Guru Talks feature thought leaders sharing their expertise on the topics that matter most—marketing, sales, productivity, finance, and beyond. It’s everything you need to build a thriving solo business.

Watch now!

Check Out One of Our Featured Guru Talks

A Look Back at the Last SoloCEO Summit

Watch now to see what you missed and why you should join us next time!

Relive the highlights from our last conference and get inspired for the future. With sessions focused on experience, not theories, and actionable outcomes baked into the design, The SoloCEO Summit  was an event that energized and educated aspiring and established SoloCEOs, alike. 

Featured In

What Our Community Says

SO IMPORTANT TO HAVE A COMMUNITY

“Excited to be surrounded by people who are so passionate about the work they are doing…it is so important for those of us that are doing this work individually to have a community!”

Marty McConnell

Founding Coach, Appreciative Solutions Group

THEY’RE GIVING US WHAT WE REALLY NEED

“I’m blown away by the whole conference! All the components. The diversity of the speakers. They’re giving us what we really need and I’m looking forward to the next one.”

Stuart A. Taylor II

CEO and Founder, The Taylor Group

FANTASTIC SPEAKERS

 

“Fantastic speakers! I’ve been an entrepreneur for 32 years and I’m taking notes. So that say’s a lot about how great this conference is.”

Dan Zawacki

Entrepreneur Operating System Implementer, Traction Vision Group

DON’T MISS A THING

We Are A Community Doing Amazing Things

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